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Monday, November 12, 2012

Low cost Tablet - Disruptive Pricing

With the announcement of the Aakash 2, we see the first usable super-low priced tablet running Android.  The tablet is sold commercially as Ubislate and here's a picture of it.
So it looks OK and has some reasonable grunt.  It has a processor as powerful as the first iPad and twice as much RAM memory. It uses Google’s Android operating system.

Pricing

The Ubislate comes in 4 flavours as shown in the table below:


To give you an idea of the price range, the low-end 7Ri model is about AU$60 and the high-end 7C+ is about AU$85.

There are options to upgrade the RAM if you need it.

So it's very important for companies to consider how they will leverage this type of opportunity.  One way is to be able to punch out app content quickly and securely - where you can control the speed at which the app is updated.

The LongRange product from LANSA looks a good bet.  You can build mobile apps that link back to your server infrastructure so that the server drives the mobile experience.  Instead of having to learn a plethora of new technologies and techniques, LongRange uses the languages on the server.  So for Windows and IBM i servers - you can create apps by using the LANSA development environment.  On the IBM i servers, you can also use RPG & COBOL which are widely used on this platform.